Clean Your Social Media House in 2012
Stefanie Hahn By Stefanie Hahn Make a New Year’s resolution to better manage your name and online reputation. The first step is to figure out which social media platforms work best for you and your...
View ArticlePopular Technology: Here Today, Overrated Tomorrow
Laura Rubinchuk Schwartz By Laura Rubinchuk Schwartz It seems there’s a new hyped technology in real estate every week. Old favorites include Facebook, Craigslist, Twitter, Blogging, YouTube, and...
View ArticleIs Your SEO Helping You SELL?
Melissa Krchnak By Melissa Krchnak I’m often asked by REALTORS® how they can increase their online presence. What’s the best blogging platform? Which social media site will yield more ROI? Should I...
View ArticleFinding Value in Your Business
Melissa Krchnak By Melissa Krchnak We often get asked, “What’s the return on investment on this or that?” And most times, we can quantify our answer. Although if it’s about Facebook, we might respond...
View Article#TimeForABreak: Is Social Media Taking Over Your Life?
Melissa Krchnak By Melissa Krchnak I’ve had a few friends over the last couple weeks who have pledged to stay off social media for a day or longer. While I applaud their restraint, I’m not sure I...
View ArticleSocial Media: Are You Doing it Wrong?
Scott Newman By Scott Newman You’re on Facebook and Twitter four hours a day and you’re telling me you haven’t closed a lot of business lately? Of course not! Social media is just a tool in your...
View Article2014 Technology Resolutions
Scott Newman By Scott Newman Technology is changing our lives – and our industry – on a daily basis. And as they say, you’re either with the times or behind them. With that in mind, I wanted to roll...
View ArticleThe Biggest Social Media Fails in Real Estate
Bill Gassett By Bill Gassett It’s no secret that social media is a must in the world of real estate. Today’s buyers and sellers turn the to various platforms and make snap judgments on what you have to...
View ArticleFacebook Marketing Tools to Grow Your Business
Drew Heasley By Drew Heasley Everyone is on Facebook, and as a real estate agent, you go where the people are. So you probably already have some type of Facebook presence, either through your personal...
View ArticleUnder the Sells-Scope: ChatFuel
By Lee Davenport In the film Transformers, I love how Bumble Bee and the other Autobots come to the aid of humans in style (a yellow Camaro with racing stripes and whatnot). Well, bots are not just for...
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